Trellus

Website Redesign

Overview

Trellus is a nonprofit serving immigrants, refugees, and under-resourced communities through programs including behavioral health, workforce development, adult education, and community health. As the organization grew, its website navigation became cluttered and inconsistent—making it difficult for users to find critical services.

I led a navigation restructure and department page redesign to improve clarity, discoverability, and engagement across desktop and mobile.

Problem

Navigation was overcrowded and poorly categorized

  • Main navigation and hamburger menu did not match

  • Key programs were difficult to find, especially on mobile

  • Several departments lacked public-facing pages

This friction directly impacted users seeking essential services.

Research and Audit

Navigation was overcrowded and poorly categorized

  • Main navigation and hamburger menu did not match

  • Key programs were difficult to find, especially on mobile

  • Several departments lacked public-facing pages

This friction directly impacted users seeking essential services.

Information Architecture & Card Sort

Based on audit insights, I reorganized content through a card sort, grouping pages by user intent rather than internal structure.

Final navigation categories:

  • About Us

  • Get Involved

  • Our Programs

  • Connect With Us

  • Passages

Navigation Redesign

I redesigned the navigation to be consistent across desktop and mobile, using progressive disclosure to reduce cognitive load and improve scannability.

Key decisions:

  • Unified main nav and hamburger menu

  • Prioritized high-intent actions (Donate, Search)

  • Reduced duplication and unclear labels

Department Pages: Behavioral Health (Pilot)

Behavioral Health needed stronger visibility and credibility to support referrals from platforms like Psychology Today.

I designed:

  • A Behavioral Health landing page

  • A comprehensive team page to humanize services

Scaling Across Departments

Following Behavioral Health’s success, I expanded the model to:

Each department received a public landing page, team profiles, and clear CTAs.

IMPACT

The site redesign resulted in improved service discoverability and user trust and clearer pathways for users seeking help.

113.66%

Increase in site visibility

117.84%

Increase in site visitors